The Refresh Club
Two structured ways to elevate your website, depending on what your brand needs now.
The Refresh Club
A strategic website refresh or full redesign for Shopify brands that need clarity, structure, and stronger conversion without starting over unnecessarily.
Your website should feel calm, intentional, and easy to buy from.
Why The Refresh Club exists
Most Shopify websites don’t need to be rebuilt from scratch.
They need clarity, structure, and a better flow.
The Refresh Club is designed for brands that have outgrown their current website and want a more refined, conversion-supporting experience without months of development.
Our approach
We start with structure, not decoration. Whether we refresh or redesign, the goal is the same:
to create a calmer, clearer experience that supports trust, flow, and conversion.
Option 1 - The Refresh Club - Edit
A FOCUSED REFRESH THAT CLARIFIES YOUR EXISTING SITE'S STRUCTURE AND FLOW WITHOUT A REDESIGN.
For brands that like their current Shopify theme, but need better flow, structure, and visual clarity.
We work within your current theme to refine layout, simplify navigation, and bring cohesion back into the experience.
This is not a redesign. It is an edit.
This is for you if:
- Your current site feels messy or inconsistent
- Navigation confuses your visitors
- You’ve lost confidence sending traffic
- You want clarity and structure without a full redesign
What we do
- Audit you existing site structure
- Refreshing your existing Shopify website layout
- Clean & clear Collections & Products pages
- SEO friendly
- Instagram feed gallery integration
- Love and flow into your navigation and menus
- Email marketing & pop up set up
- On trend with your current branding
What you receive
- A reorganized homepage with a clear entry point and hierarchy
- Simplified navigation so customers reach products in fewer steps
- Collection pages structured for faster scanning and comparison
- Product pages that surface key information earlier in the scroll
- Clear pathways from homepage to product to checkout
- A site you can confidently use for ads, email, and social traffic
Time frame
Fixed timeline 1 week
2 weeks after launch support
Investment
€2950
Option 2 - The Refresh Club - Signature
A FULL SHOPIFY REDESIGN WITH A PREMIUM THEME THAT REFLECTS YOUR BRAND'S CURRENT LEVEL.
For brands ready to evolve the entire experience with a new premium Shopify foundation.
The Refresh Club Signature is a complete redesign using a premium Shopify theme.
Instead of editing what exists, we build a new structure and layout that reflects the level of your brand and supports better conversion and flow.
This is for you if:
- Your current theme feels outdated or restrictive
- You want a new visual foundation
- Your brand has grown beyond the current structure
- You want elevated presentation and stronger conversion paths
What we do
- Strategic audit and redesign planning
- Selection and implementation of a new premium Shopify theme
- Full site restructure for flow and conversion
- Rebuilt homepage, collections, and product pages
- Elevated, on-trend visual execution
- Navigation and user experience redesign
- SEO friendly structure and hierarchy
- Instagram feed gallery integration
- Email capture + popup setup
- Mobile-first optimization
What you receive
- A fully redesigned Shopify website using a new premium theme
- A new homepage layout built around conversion flow
- Rebuilt collection and product page templates
- Improved information hierarchy across all key pages
- A site structure designed to scale with launches and campaigns
- A website that functions as a clear sales asset
Time frame
Fixed timeline 2 weeks
2 weeks after launch support
Investment
€3950
Including a premium Shopify theme license worth up to €400
Recent projects
The Refresh Club - Edit
For Serena Diego
The Refresh Club - Signature
For Hobo & Hatch
SPF 50 - Web Design
For Soma Studios
Clients love notes
Ready to elevate your website?
Because each project receives dedicated 1:1 attention, only a few refresh spots are available each month.
Spots fill consistently, securing early is recommended.
Most clients book 4 weeks in advance. To check availability, fill in our application form below and we will come back to you within 48 hours.